Tell CareerBuilder to stop using chimpanzees in their ads
CareerBuilder has resumed using chimpanzees in their ads to increase their profits. Their newest ad which features chimpanzees aired during this year's Super Bowl.
Performing chimpanzees have to be taken from their mothers young because adult chimpanzees are too strong and dangerous to work with humans.
After retirement it costs about $20,000 a year to care for ex-performing chimpanzees.
Additionally studies show that seeing chimpanzees performing hurts the public awareness of the plight of chimpanzees which are endangered.
Urge CareerBuilder to commit to no longer using apes in their ads.
We the undersigned request that you join the many ad companies that have committed to no longer using chimpanzees in your ad campaigns.
The cost to chimpanzees as a species is too great. Even if the apes are treated well when they are performing they are still taken from their mothers too early in life. Once retired they require substantial care and financial support to live in sanctuaries and studies show that performing chimps have a negative impact on the public awareness of chimpanzee problems worldwide. All four chimp subspecies are endangered and those who work to protect them need all the help they can get.
Using CGI to create chimpanzees is a very viable alternative to using live chimps in your ads.
We urge you to consider the wellbeing of the apes in future ads.
Thank you for your time.
