Ecogear Co., one of the brands of Marukyu Co., Japan, produces squid jigs with ultra-violet (UV) covers. However, squids and other cephalopods are insensitive to UV light (for more information, please visit http://nickyurchenko.wix.com/stopmarukyufake#!uv-covers/cgu6). It means that Marukyu & Ecogear cheat anglers from around the world offering them as consumers fake products. We must force Marukyu & Ecogear to recall their fake products from the world market.