Sign Now: Ask Major Brands to Reevaluate Their Ads on Breitbart

  • by: Sleeping Giants
  • target: BMW, Chipotle, Dell, Chase, Nissan/Acura, Amazon, McDonald's
Stop racist websites by stopping their ad dollars! Sign here to inform and ask BMW, Chipotle, Dell, Chase, Nissan, Amazon, and McDonald's to pull their ads from Breitbart News.

Breitbart's content has been widely viewed as racist, white nationalist, sexist, anti-Semitic, and anti-LGBT. Steve Bannon, one of the site's founding members, is on record saying that it is "the platform for the alt-right," which has been linked to many extremist views. Kellogg's, Allstate, and Warby Parker have recently decided to stop advertising on the site. We want to ask other companies to recognize the type of content their ads are being placed next to and decide for themselves what to do next.

We strongly believe in free speech and recognize Breitbart News' rights to publish whatever type of content they would like. However, it is up to corporate America how they would like to spend their money and what they'd like to support. We are not at all advocating for boycotts. We are simply asking these companies to re-evaluate their media plans. This is not a political issue, either. It is a hate, tolerance, and responsibility issue.

Due to the nature of online and programmatic advertising, some of these companies are likely not even be aware their ads are appearing on Breitbart. Please a) sign this petition to make them aware and ask them to pull their ads and b) join the movement on Twitter by following Sleeping Giants and sending us screenshots of companies that are advertising there. Thanks!
Update #42 months ago
Your signatures have been delivered! Yesterday, Care2 took to the streets and delivered over 1.3 million petition signatures, including the ones on this petition, to Amazon during its shareholder meeting in Seattle. We were joined by Ultraviolet, The Representation Project, MoveOn, SumofUs and CREDO. Check out some of the photos here!
Update #34 months ago
We're hearing whispers that Amazon is considering dropping Breitbart! Help convince them: Call Amazon support at 1-844-899-826, then press 0 to speak to a representative. You don’t have to say much. Just say something like: "I am a customer of Amazon and I want to to urge the company to drop Breitbart over its hateful content. Does Amazon have plans to drop Breitbart soon?"
Update #25 months ago
Your signatures made a difference! Chase and BMW have removed their ads from Breitbart. Please share this petition on Facebook to keep up the pressure on Chipotle, Dell, Nissan/Acura, Amazon, and McDonald's to do the same.
Update #16 months ago
Breitbart's latest drivel is a post advocating a cap on women in the STEM fields. 820 companies have removed their ads from the alt-right outlet. Please SHARE this petition on Facebook to keep the pressure up on major companies!
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