Stop The Waste in Advertising Print Materials

    Advertising using Rack Cards is a Waste and Irresponsible.
    1) Nearly 60% of Printed Advertising is simply recycled/ 60% wasted right from the start.
    2) The rest of it is put in the trash and our landfill which is running out of space.
    3) Unsightly mess for Hotels and wasted floor space with large Rack Stands.
    4) Litters our hotels, streets and beaches.
    5) Huge amounts of Ink and Paper wasted.
    6) Huge amounts of fuel wasted and wear and tear on our roads.

    There is a better way, a cleaner way without so much waste, without the litter, without the tons of card stock and Ink wasted and all the chemicals used to process recycled materials.

    There is a better way to advertise that is modern and accepted and more aesthetically appealing. It is time to convert to Proximity Marketing via Bluetooth Communications directly to Smartphones and Devices through Googles Nearby Platform.

    The old wasteful way will be phased out to be replaced by a device known as a Beacon, about the size of a fifty cent piece. This Beacon talks directly to Android Phones in Notifications and No Apps to Download by the user. The Beacon sends out a Message and a Link for the user to follow to the Advertisers website/menu/virtual business card/ etc.
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