Because They're Worth It: Keep the Body Shop Green!
Target: Sir Lindsay Owen-Jones, CEO, L'Oreal
Sponsored by: Breast Cancer Fund
Protect the planet. Oppose animal testing. Support community trade. The Body Shop's core values have always distinguished it from mainstream businesses - and made it an icon within the progressive community.
Last month, this pillar of corporate social responsibility was sold to L'Oreal, the world's largest cosmetics company known for its popular brands such as Maybelline, Kiehl's and Lancome. Now, we're at risk of losing an important ally in the Campaign for Safe Cosmetics.
To date, over 300 companies have signed the Compact for Safe Cosmetics, a pledge to replace chemicals linked to cancer, birth defects and other serious health concerns with safe alternatives. The Compact is being promoted by the Campaign for Safe Cosmetics, a coalition of women's health and environmental organizations coordinated by the Breast Cancer Fund. Shockingly, our government allows the $35 billion beauty industry to use unlimited amounts of chemicals in everyday products such as lotions, shampoos and make-up with no required safety testing whatsoever.
The Body Shop signed the Compact in 2004, but L'Oreal refused and thus far, has made no effort to replace or even acknowledge the toxic ingredients in its products.
L'Oreal's acquisition of The Body Shop won't be official until May 1st. That's why we must act now to ensure that L'Oreal honors The Body Shop's commitment to safe cosmetics!