Great news! The DIRTY secret got out, consumers spoke up, and Victoria's Secret realized there is nothing SEXY about forest destruction. Care2's partner ForestEthics and Victoria's Secret have reached a landmark agreement on environmental stewardship!
When ForestEthics began this campaign two years ago, Victoria's Secret was printing 395 million catalogs every year on paper made predominately from virgin pulp from North America's Boreal Forest as well as other endangered forests. What's worse, it contained NO recycled content.
Recently, thanks in part to Care2 activists who sent thousands of letters, Victoria's Secret's parent company, Limited Brands, announced it will stop using paper from Endangered Forests and has ensured that at least 10 percent post-consumer waste will be used in its main catalog. This new policy raises the environmental standard for the entire catalog industry!
Let's make sure they keep up the good work. Send the CEO of Victoria's Secret a nice big THANK YOU and let him know that his efforts are not going unnoticed.
We signed the “Thank Victoria's Secret For Its Environmental Promise” petition!
# 4,345:
6:55 pm PDT, Apr 22,Regina Fernicola, New Jersey
# 4,344:
8:09 am PDT, Apr 22,Tiffany Meade, Florida
Thank you for your environmental promise.
# 4,343:
12:46 am PDT, Apr 21,Swapnil Jangid, India
# 4,342:
8:41 pm PDT, Apr 20,Claire Ellrick, North Carolina
# 4,341:
2:17 pm PDT, Apr 20,Cynthia Parker, Virginia
# 4,340:
5:02 am PDT, Apr 20,Bill Craig, Germany
# 4,339:
1:07 am PDT, Apr 19,Julia Tawyea, Pennsylvania
# 4,338:
2:03 pm PDT, Apr 15,HSH Lytton Patrick Brown, Canada
# 4,337:
6:42 pm PDT, Apr 13,Michele McGuire, Indiana
# 4,336:
6:23 pm PDT, Apr 13,Anna Beatriz, Brazil
# 4,335:
9:27 am PDT, Apr 13,Kylee Cadwallader, Indiana
# 4,334:
7:59 pm PDT, Apr 12,Debbie Geno, Missouri
Thank you so much for caring for the environment the best you can!
# 4,333:
1:10 pm PDT, Apr 12,Sarah Onave, France
Thank you very much ! I am greatly pleased that Victoria's Secret has become aware of such an environmental matter. Now keep your promise!
# 4,332:
9:58 am PDT, Apr 12,Ana Sousa, Portugal
# 4,331:
9:52 am PDT, Apr 12,Lauren Langan, Pennsylvania
# 4,330:
4:41 pm PDT, Apr 8,Lara Harris, Washington
A great Big THANK YOU !
# 4,329:
3:31 pm PDT, Apr 8,Melissa Flores, Wisconsin
Thank you so much!
# 4,328:
8:11 am PDT, Apr 8,Name not displayed, Iowa
# 4,327:
8:20 pm PDT, Apr 5,Jenny Vegan, United States Minor Outlying Islands
Thanks!
# 4,326:
5:24 am PDT, Apr 4,Glaucia Helena Lobo, Brazil
# 4,325:
1:09 pm PDT, Apr 3,Jennifer Lachney, Louisiana
# 4,324:
10:24 pm PDT, Mar 31,Georgia Letsos, Florida
I hope you are a model company for all others so they can follow suite. Keep Earth green. [:
# 4,323:
8:17 am PDT, Mar 30,Ava Brooks, Texas
# 4,322:
2:43 am PDT, Mar 30,Can Atik, Turkey
# 4,321:
9:47 am PDT, Mar 28,Connie Kramer, Maryland
# 4,320:
10:53 am PDT, Mar 23,Suzie Gordon, New Hampshire
# 4,319:
5:13 pm PDT, Mar 22,Michelle Matthews, Tennessee
# 4,318:
3:36 am PDT, Mar 22,Art Deco, Maine
# 4,317:
5:15 pm PDT, Mar 21,Erin Shelly, New York
# 4,316:
10:31 am PDT, Mar 21,Ginger Geronimo, Alabama
# 4,315:
12:39 pm PDT, Mar 18,Shannon Sultan, Wisconsin
# 4,314:
5:40 pm PDT, Mar 14,Name not displayed, New York
# 4,313:
4:42 am PST, Mar 5,Nick Davis, Canada
# 4,312:
9:06 am PST, Feb 26,Logan Sylvester, Indiana
You guys are really at the top of our game. Way to go!!! Keep up the great work in and out of the stores. You are awsome.
# 4,311:
4:28 pm PST, Feb 25,Tara Torres, New Jersey
# 4,310:
1:05 pm PST, Feb 25,Daniel Amon, South Carolina
# 4,309:
6:21 pm PST, Feb 19,Kitty Leigh, Texas
Setting a great example for the industry, as always! If only others had more concern...
# 4,308:
8:34 am PST, Feb 18,Lisa R, Germany
# 4,307:
5:29 pm PST, Feb 17,Laura Zanoli, Italy
# 4,306:
12:35 pm PST, Feb 14,Indian Hat, United Kingdom
# 4,305:
5:54 pm PST, Feb 12,Mariya Colwell, Pennsylvania
I work for Victoria's Secret and this is a great step forward.
# 4,304:
5:50 pm PST, Feb 12,Jessica Welch, South Carolina
I think that express should go green also, because I work there!
