'pink tax' / noun, often attributive
the color of products marketed to women & the price difference for female-specific products compared with the gender-neutral goods or those marketed to men.
The Pink Tax remains one of the most damaging forms of inequality, because it hits women where it really hurts: their bank balance.
A US government report confirms that products targeting women consumers cost more than the men's equivalent a HUGE 50% of the time. It's not just tampons folks – you get hit with gender-based price hikes across the board!
We are bringing a voice back to the Pink Tax and making sure all women facing it are aware that having a vagina is costing them a minimum of $1,371 a year.
By signing, you will join our magnetic campaign and fight against the sexism that still exists in society today.
