Frito-Lay, part of the PepsiCo family, is the producer of such healthy snake alternatives as Sun Chips and Baked Lays. Their website boasts the many corporate awards they have been given this past year.
2009 Awards:
The Green Package organization's Greener Package Award for SunChips packaging made with 33% renewable materials (SunChips Brand)
Frito-Lay Named Among GI Jobs' "Top 100 Military-Friendly Employers"
US Green Building Council's LEED%uFFFD Gold Certification Award (Frito Lay Headquarters)
UN Association of New York's Humanitarian Award for Environmental Sustainability (Frito Lay Headquarters)
EPA & DOE Energy Star Partner-of-the-Year for Energy Conservation Leadership (Frito Lay Headquarters)
National Environmental Performance Track program (Jonesboro, Orlando, Wooster, Canton, Cucamonga, Pulaski, Gothenburg, and Sidney)
Inducted into Wisconsin's Green Tier Program (Beloit)
Governor's Award for Excellence in Environmental Performance (Beloit)
Inducted into the IDEM Environmental Stewardship Program (Frankfort)
Two Pollution Prevention Awards from Kansas Department of Health & Environment (Topeka)
[http://www.fritolay.com/about-us/corporate-awards.html]
If Frito-Lay and PepsiCo want to pride themselves as a consumer-friendly company who is concerned they should consider pricing their products to reward consumers for being health conscious. As someone of limited means, I am forever torn between buying a healthy snack at $4 a bag instead of the unhealthy equivalent, which is typically 1/4 of the price. Why should those with less means have to resign themselves to buying your less healthful products?
In general, I think making healthy decisions should come with benefits. We cannot chide consumers for buying fast food (and other cheap but poor quality products) if we as a society are unwilling to provide affordable alternatives.
I propose Frito-Lay take initiative and act as a beacon for others.
Please sign this petition to send the word to Mark Schiller, Senior Vice President of New Ventures with Frito-Lay North America, that we deserve the right to make healthy decisions without the anxiety of weighing the value of our health with the depth of our pocketbook.
