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FDA: Set strong limits on lead in juice products!

Heavy metals like lead shouldn't be in the fruit juices our children drink.

But the Food and Drug Administration (FDA) apparently thinks otherwise — its proposed limit on lead in fruit juices is up to 20 times higher than the limit Consumer Reports supports to protect public health.

Our research has shown that fruit juice — especially apple and grape juices— can contain worrisome levels of heavy metals. Depending on how long and how much children are exposed to these toxins, they may be at risk for lowered IQ, behavioral problems, type 2 diabetes, and cancer.

The FDA's proposal would lower the current limit for lead in fruit juices from 50 parts per billion (ppb) to 10 ppb for apple juice, and 20 ppb for other fruit juices.

Consumer Reports believes that 1 ppb should be the limit when it comes to these toxins in juice, and right now the industry is showing us that this lower, safer threshold can be met. 

The FDA needs to require the entire industry to meet this standard — not set guidelines that allow high levels of lead in childrens' juice! 

Join us in calling on the FDA to stand up for our childrens' health, and set strong limits on lead in fruit juice. Baby steps are not enough to protect our kids!
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We are calling on the FDA to set a new limit of 1 part per billion for lead in fruit juices. The agency's current proposal of 10 ppb for apple juice, and 20 ppb for other fruit juices, falls well short of the limits needed to protect our children from exposure to this toxin, which has been linked to lowered IQ, behavioral problems, type 2 diabetes, and cancer. Many juice manufacturers have already achieved lead levels well below the FDA's proposed limits – it's time the agency set strict limits to ensure our kids' health is protected.
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